A TOUCH
OF
PURPLE,
setting a new Precedence.
A TOUCH
OF
PURPLE,
setting a new Precedence.
OBJECTIVE
One of the companies De Wereld van Vermaat invested in was called Precedence, a consultancy company that needed new positioning, branding and a completely updated website. Their old material was outdated, unclear and didn't convey their culture in an inviting manner.
SOLUTION
Together with our marketing stategists and copywriter, I implemented their new branding (done mostly by my predecessor) into an entirely new website, and various marketing materials.
RESULT
Soon after launching their new website, Precedence went on the market to be sold, and was quickly bought by SIA, a European player in the same market as Percedence.
Projects
A TOUCH OF PURPLE,setting a new Precedence.
Pairs perfectly with...a spirited campaign.
CONSTRUCT YOUR SUCCESS,a Benali Marketing rebrand.
WEBSITE UNDER CONSTRUCTION,a website project to match new branding.
BUILDING A COMMUNITY,a brand new website.
MAKING AN EVENT OF IT,a series of themed food posters.
EXPLORING A NEW TERRAIN,a new surface for a new website.
WIPING THE SLATE CLEAN,a new look for a law firm.
BUILDING A SOLID SURFACE,a new look for new construction.
ROOFING MADE HUMAN,a new brand for a new company.
PIECES OF A WHOLE,a Matson Logistics rebrand
MORE THAN JUST CONTENT,a digital publication for John McNeil Studio
EVERY VICTORY STARTS WITH VISION,a RIA Eyewear packaging design
THE FACE OF ANALYTICS, a logo design for Teradata
PLAYING DRESS-UP,a PeekKids clothing email campaign
KEEPING UP WITH SOCIAL,a Teradata social campaign
PAINTING A STATEMENT, a mural design project
A HUMAN TOUCH TO DATA,a Teradata animation storyboard
SHIPPING THROUGH THE YEARS,a set of annual reports
RUMINATING ABOUT TRAVEL,a logo system update
EXPRESSIONS OF A BRAND,a collection of smaller Teradata projects
WHAT'S IN THE FRIDGE,a food waste app
THE FUTURE OF MOTION,a General Motors internship
MAKING WORDS MOVE,a motion graphics collection
DISCUSS THE PATTERNS,a typography conference
A WARPED REALITY,a Christopher Nolan film festival
GIRLS STICK TOGETHER,a Girl Scouts rebrand
LET THEM GROW UP,an infant mortality campaign
FLY WITH ROYALTY,a KLM annual report