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LET
THEM
GROW UP,

an infant mortality campaign

LET
THEM
GROW UP,

an infant mortality campaign

OBJECTIVE
Create an organization to address a serious social problem. Design a brand for the organization and an identity system with a logo, posters and a website as well as a range of related products.

SOLUTION
A poster campaign to inform the public about infant mortality rates and provide aid to young parents in communities struggling with high infant mortality rates. Deliverables include posters, a website, a printed booklet, and a care package. The visuals rely heavily on intimate, black and white photography alongside bold statistics.

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Projects

GIRLS STICK TOGETHER,a Girl Scouts rebrand

WHAT'S IN THE FRIDGE,a food waste app

LET THEM GROW UP,an infant mortality campaign

FLY WITH ROYALTY,a KLM annual report

MAKING WORDS MOVE,a motion graphics collection

DISCUSS THE PATTERNS,a typography conference

THE FUTURE OF MOTION,a General Motors internship

A WARPED REALITY,a Christopher Nolan film festival

Copyright © 2017 Anne Hellersmith

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