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LET
THEM
GROW UP,

an infant mortality campaign

LET
THEM
GROW UP,

an infant mortality campaign

OBJECTIVE
Create an organization to address a serious social problem. Design a brand for the organization and an identity system with a logo, posters and a website as well as a range of related products.

SOLUTION
A poster campaign to inform the public about infant mortality rates and provide aid to young parents in communities struggling with high infant mortality rates. Deliverables include posters, a website, a printed booklet, and a care package. The visuals rely heavily on intimate, black and white photography alongside bold statistics.

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Projects

CONSTRUCT YOUR SUCCESS,a Benali Marketing rebrand.

MORE THAN JUST CONTENT,a digital publication for John McNeil Studio

EVERY VICTORY STARTS WITH VISION,a RIA Eyewear packaging design

THE FACE OF ANALYTICS, a logo design for Teradata

PIECES OF A WHOLE,a Matson Logistics rebrand

PLAYING DRESS-UP,a PeekKids clothing email campaign

KEEPING UP WITH SOCIAL,a Teradata social campaign

PAINTING A STATEMENT, a mural design project

A HUMAN TOUCH TO DATA,a Teradata animation storyboard

SHIPPING THROUGH THE YEARS,a set of annual reports

RUMINATING ABOUT TRAVEL,a logo system update

EXPRESSIONS OF A BRAND,a collection of smaller Teradata projects

WHAT'S IN THE FRIDGE,a food waste app

THE FUTURE OF MOTION,a General Motors internship

MAKING WORDS MOVE,a motion graphics collection

DISCUSS THE PATTERNS,a typography conference

A WARPED REALITY,a Christopher Nolan film festival

GIRLS STICK TOGETHER,a Girl Scouts rebrand

LET THEM GROW UP,an infant mortality campaign

FLY WITH ROYALTY,a KLM annual report

Copyright © 2021 Anne Hellersmith

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