OBJECTIVE
Develop a range of materials for a typography conference. Create a visual system and use it across promotional materials as well as products useful during the conference itself.
SOLUTION
For the visuals, I took inspiration from the name of the conference, Rhythm. This led me to play with patterns, textures and repeated shapes. I used a combination of geometric shapes, bright colors, photography, and dynamic compositions to invite the audience to come take a closer look and get involved with the themes of the conference.
Projects
MAKING AN EVENT OF IT,a series of themed food posters.
CONSTRUCT YOUR SUCCESS,a Benali Marketing rebrand.
WEBSITE UNDER CONSTRUCTION,a website project to match new branding.
ROOFING MADE HUMAN,a new brand for a new company.
PIECES OF A WHOLE,a Matson Logistics rebrand
MORE THAN JUST CONTENT,a digital publication for John McNeil Studio
EVERY VICTORY STARTS WITH VISION,a RIA Eyewear packaging design
THE FACE OF ANALYTICS, a logo design for Teradata
PLAYING DRESS-UP,a PeekKids clothing email campaign
KEEPING UP WITH SOCIAL,a Teradata social campaign
PAINTING A STATEMENT, a mural design project
A HUMAN TOUCH TO DATA,a Teradata animation storyboard
SHIPPING THROUGH THE YEARS,a set of annual reports
RUMINATING ABOUT TRAVEL,a logo system update
EXPRESSIONS OF A BRAND,a collection of smaller Teradata projects
WHAT'S IN THE FRIDGE,a food waste app
THE FUTURE OF MOTION,a General Motors internship
MAKING WORDS MOVE,a motion graphics collection
DISCUSS THE PATTERNS,a typography conference
A WARPED REALITY,a Christopher Nolan film festival
GIRLS STICK TOGETHER,a Girl Scouts rebrand
LET THEM GROW UP,an infant mortality campaign
FLY WITH ROYALTY,a KLM annual report