Portfolio Pages_v1

PLAYING
DRESS-UP,

a PeekKids clothing email campaign

DRESSING
UP TO
PLAY,

a PeekKids clothing email campaign

OBJECTIVE
Design tri-weekly emails for the kids' clothing brand PeekKids. Keep them playful and display whatever the current season of clothes is, in the best light possible. Invite customers to come check out the store.

SOLUTION
A series of 55 emails, 6 including gifs. Using the photography the creative director and the in-house photographer at John McNeil Studio took, I created gifs, little illustrations, and put them together into playful, engaging email designs. Each "season" of clothing required a new typeface choice, new color schemes and a new set of graphics. I worked on these from September through to the beginning of January.

Web-Mockups_v3b
Web-Mockups_v5a
Web-Mockups_v4a
Portfolio Pages_v14
Portfolio Pages_v13
Web-Mockups_v10
Web-Mockups_v8b
Web-Mockups_v9
Web-Mockups_v7c
Web Mockups_v32
Portfolio Pages_v15
Web-Mockups_v31

Projects

CONSTRUCT YOUR SUCCESS,a Benali Marketing rebrand.

WEBSITE UNDER CONSTRUCTION,a website project to match new branding.

BUILDING A COMMUNITY,a brand new website.

MAKING AN EVENT OF IT,a series of themed food posters.

EXPLORING A NEW TERRAIN,a new surface for a new website.

WIPING THE SLATE CLEAN,a new look for a law firm.

BUILDING A SOLID SURFACE,a new look for new construction.

ROOFING MADE HUMAN,a new brand for a new company.

PIECES OF A WHOLE,a Matson Logistics rebrand

MORE THAN JUST CONTENT,a digital publication for John McNeil Studio

EVERY VICTORY STARTS WITH VISION,a RIA Eyewear packaging design

THE FACE OF ANALYTICS, a logo design for Teradata

PLAYING DRESS-UP,a PeekKids clothing email campaign

KEEPING UP WITH SOCIAL,a Teradata social campaign

PAINTING A STATEMENT, a mural design project

A HUMAN TOUCH TO DATA,a Teradata animation storyboard

SHIPPING THROUGH THE YEARS,a set of annual reports

RUMINATING ABOUT TRAVEL,a logo system update

EXPRESSIONS OF A BRAND,a collection of smaller Teradata projects

WHAT'S IN THE FRIDGE,a food waste app

THE FUTURE OF MOTION,a General Motors internship

MAKING WORDS MOVE,a motion graphics collection

DISCUSS THE PATTERNS,a typography conference

A WARPED REALITY,a Christopher Nolan film festival

GIRLS STICK TOGETHER,a Girl Scouts rebrand

LET THEM GROW UP,an infant mortality campaign

FLY WITH ROYALTY,a KLM annual report

Copyright © 2022 Anne Hellersmith

INSTAGRAM          LINKEDIN

INSTAGRAM        FACEBOOK        LINKEDIN